Client
Lab Graded
Year
2026
Scope
Identity, packaging, website
Role
Solo, from research to handoff
The problem
Buyers in this category can’t see or test what they get, so every page has to answer one question: can I trust this?
Most brands answer it with clinical clichés or loud supplement branding. Neither makes the proof visible.
The idea
Verified by lot. Each lot is tested and comes with its own certificate, so the identity is built to put that proof first.
A precise, lab-label system with blue as the only accent, a secondary colour for each product category, and a store where every certificate is one search away.
What I made
Identity and 51-slide brand guidelines.
Packaging for 42 SKUs across every product category.
A 15-page store for desktop and mobile, with a searchable certificate library.
3D product renders for the store and launch.
Handoff
Organised Figma files, specs and assets for the client’s WordPress and WooCommerce developer, plus design QA while the store is built.
Founder, Lab Graded
Founder, Lab Graded








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